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More than $350,000 in extra sales during one of the pandemic’s worst months

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How a sales funnel helped a personality test company hit a record-breaking sales month during the height of the COVID pandemic.

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Cheri Tree

[/et_pb_blurb][et_pb_blurb title=”Multi-event webinar with over 2,500 attendees.” use_icon=”on” font_icon=”||divi||400″ icon_color=”#003c9a” image_icon_background_color=”#FFFFFF” icon_placement=”left” image_icon_width=”25px” _builder_version=”4.17.4″ _module_preset=”default” header_line_height=”1.3em” custom_margin=”||0px||false|false” animation=”off” global_colors_info=”{}”][/et_pb_blurb][et_pb_blurb title=”Over $350,000 in revenue generated.” use_icon=”on” font_icon=”||divi||400″ icon_color=”#003c9a” image_icon_background_color=”#FFFFFF” icon_placement=”left” image_icon_width=”25px” _builder_version=”4.17.4″ _module_preset=”default” header_line_height=”1.3em” custom_margin=”||0px||false|false” animation=”off” global_colors_info=”{}”][/et_pb_blurb][et_pb_blurb title=”The transition from in-person sales events to 100% virtual.” use_icon=”on” font_icon=”||divi||400″ icon_color=”#003c9a” image_icon_background_color=”#FFFFFF” icon_placement=”left” image_icon_width=”25px” _builder_version=”4.17.4″ _module_preset=”default” header_line_height=”1.3em” custom_margin=”||0px||false|false” animation=”off” global_colors_info=”{}”][/et_pb_blurb][/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”http://ncnsiste.wpenginepowered.com/wp-content/uploads/2022/07/case-studie-1-video-right.png” title_text=”case-studie-1-video-right” url=”#vdo-case1″ disabled_on=”on|on|off” _builder_version=”4.17.4″ _module_preset=”default” max_width=”65%” module_alignment=”center” global_colors_info=”{}”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” width_tablet=”” width_phone=”95%” width_last_edited=”on|phone” global_colors_info=”{}” width__hover_enabled=”off|desktop”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” header_font=”Nunito Sans|700|||||||” header_text_align=”center” header_text_color=”#003c9a” header_font_size=”55px” custom_margin=”||5px||false|false” header_font_size_tablet=”55px” header_font_size_phone=”35px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”]

Our Roles

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Landing Page Design

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Copywriting

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Web Development

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The Challenge

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Codebreaker Technologies found themselves in the middle of the COVID pandemic without the ability to conduct their regular in-person sales events or attend speaking engagements where the lion’s share of their revenue was generated.

They urgently needed to pivot their sales process to 100% virtual in the face of a new, uncertain global reality.

Our mission was to create an effective sales funnel to support a multi-event webinar series, get the company back on track and make up for lost sales from in-person events.

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The Solution

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We deployed an online event sales funnel to generate a sizable number of attendees, who would be presented with a high-ticket offer relevant to this particular audience. We designed a gorgeous landing page with persuasive sales copy, social proof, and a clear call to action to support this strategy.

We also wrote and designed a special email sequence to keep registrants engaged throughout the 4-week webinar series, increasing the number of attendees and the level of excitement during the whole campaign.

The result was a highly successful webinar-based product launch that not only made up for the lost revenue from in-person events but smashed previous sales records for a single month, even before the pandemic.

[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row disabled_on=”off|off|off” _builder_version=”4.14.7″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI0OSJ9fQ==@” button_text=”view ALL CASE STUDIES” button_alignment=”center” _builder_version=”4.14.7″ _dynamic_attributes=”button_url” _module_preset=”default” custom_button=”on” button_text_size=”35px” button_text_color=”#FFFFFF” button_bg_color=”gcid-61ff126e-3fb8-49b6-8456-19cbcf31cd8f” button_bg_use_color_gradient=”on” button_bg_color_gradient_start=”#f03415″ button_bg_color_gradient_end=”#f05815″ button_bg_color_gradient_direction=”100deg” button_border_width=”0px” button_border_radius=”15px” button_font=”Poppins|700||on|||||” button_use_icon=”off” custom_padding_tablet=”” custom_padding_phone=”15px|30px|15px|30px|true|true” custom_padding_last_edited=”on|phone” button_text_size_tablet=”35px” button_text_size_phone=”21px” button_text_size_last_edited=”on|phone” custom_css_main_element=”line-height: 1.2em;” global_colors_info=”{%22gcid-61ff126e-3fb8-49b6-8456-19cbcf31cd8f%22:%91%22button_bg_color%22%93}”][/et_pb_button][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”0px|0px|0px|0px|true|true” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” background_color=”gcid-9a682b21-cd85-4c20-9ef7-32eea397d03a” background_image=”http://ncnsiste.wpenginepowered.com/wp-content/uploads/2022/07/img-bg-cta-new-ncn.jpg” width_tablet=”” width_phone=”100%” width_last_edited=”on|desktop” custom_padding=”35px||35px||true|false” saved_tabs=”all” locked=”off” global_colors_info=”{%22gcid-9a682b21-cd85-4c20-9ef7-32eea397d03a%22:%91%22background_color%22%93}” width__hover_enabled=”off|desktop”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” header_2_font=”Poppins|800||on|||||” header_2_text_align=”center” header_2_text_color=”gcid-61ff126e-3fb8-49b6-8456-19cbcf31cd8f” header_2_font_size=”50px” custom_margin=”||-10px||false|false” global_colors_info=”{%22gcid-61ff126e-3fb8-49b6-8456-19cbcf31cd8f%22:%91%22header_2_text_color%22%93}”]

start now!

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Schedule Your Free Consultation Now

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(800) 469-1699

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Book Your FREE STRATEGY call Now!

[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Popup – #vdo-case1″ module_id=”vdo-case1″ module_class=”popup” _builder_version=”4.14.7″ _module_preset=”default” width=”100%” max_width=”50%” max_width_tablet=”50%” max_width_phone=”100%” max_width_last_edited=”on|phone” custom_padding=”0px|0px|0px|0px|true|true” da_is_popup=”on” da_popup_slug=”vdo-case1″ da_disable_devices=”off|off|off” global_colors_info=”{}” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” width=”100%” max_width=”2560px” custom_padding=”0px|0px|0px|0px|true|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https://player.vimeo.com/video/498146037?autoplay=1″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][/et_pb_video][/et_pb_column][/et_pb_row][/et_pb_section]