$1M in book and film contracts within days of launching a new influencer campaign
How a Kendall Jenner Instagram post lead to one million dollars in contracts for an expert PR strategist in record time.
Founder:
Vito Glazers
$1M in book and film contracts in record time.
Increased landing page conversion by 2x.
Seamless Shopify checkout experience.
Our Roles
Landing Page Design
Copywriting
Web Development
Shopify Customization
Landing Page Design
Copywriting
Web Development
Shopify Customization
The Challenge
Vito Glazers, one of the top 3 PR executives in the US, was about to generate a significant amount of traffic to his website through an Instagram promotion with celebrity influencer Kendall Jenner.
Because of Kendall’s massive audience, he was expecting a high volume of new visitors to his website and social media profiles by the time the promotional post going live.
He needed the right strategy to be able to turn that traffic avalanche into high-ticket paying customers. Our mission was to build a series of dedicated landing pages to direct hundreds of thousands of new followers into his service funnels.
The Solution
We created three high-converting landing pages for each one of Glazer’s leading offers. First, we re-wrote his sales message to make it more persuasive and action-oriented, clearly understanding the value provided to his potential customers. Then we designed each landing page to match his branding, projecting his image as a media expert and authoritative figure in the PR world. These pages were integrated with Shopify for a seamless checkout process.
The final result was a highly successful campaign, generating over one million dollars in book and film contracts in less than a week.