We created three high-converting landing pages for each one of Glazer's leading offers. First, we re-wrote his sales message to make it more persuasive and action-oriented, clearly understanding the value provided to his potential customers.
Then we designed each landing page to match his branding, projecting his image as a media expert and authoritative figure in the OR world. These pages were integrated with Shopify for a seamless checkout process.
The final result was a highly successful campaign, generating over one million dollars in book and film contracts in less than a week.